08/05/10

Blasberg's book:


Los Angeles, home of the up-skirt photo op, countless starlet meltdowns and at least three of Tiger Woods' alleged mistresses, could stand to use a lesson in all things ladylike.
Derek Blasberg, the Style.com editor at large and his cheeky new self-help guide, Classy: Exceptional Advice for the Extremely Modern Lady, were toasted by friends and fans at the super-sleek Missoni store that just opened in Beverly Hills. "I feel honored and grateful and all those adjectives," said Blasberg, between autographing a fan's book and greeting pals like Olympia Scarry and Dasha Zhukova. "Although there's so much pressure when the party is for you. I just want everyone to have a good time."
Blasberg had little cause for concern. Nicole Richie, Kate Bosworth, and Margherita Missoni, who hosted the evening along with Style.com's editor in chief, Dirk Standen, were there to put guests at ease. Asked which of his many female friends best embodied the Classy ethos, Blasberg pointed to Missoni, who was gently corralling guests toward the back room where the book was being sold. "I think a hardworking, responsible young woman, even if she deals in knitwear, is pure class," he deadpanned.
Bosworth offered up her own musings on what separates the ladies from the tramps. "Young girls wear too much makeup these days," she said. "That's actually my own biggest regret. I was in such a hurry to grow up. You should just enjoy feeling youthful and fresh."
At the dinner that followed at Mr. Chow, Blasberg caught up with Nicky Hilton, Malin Akerman, and Patricia Arquette over a family-style feast that went uncharacteristically late for L.A.- Co-sponsor Fiji Water can't be blamed for any hangovers the next morning!
The fashion world was also well represented, with designers both local (Band of Outsiders' Scott Sternberg) and visiting (Pucci's Peter Dundas) on hand.

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